The article focusses on our FreshTake brand of heat and eat meals. Find out more —
KANSAS CITY — With convenience still at the very top of most consumers’ wish lists, demand for ready-to-eat entrees continues to surge.
And more and more, time-starved shoppers are turning to their retail grocery perimeter departments for meals that deliver not only convenience but also flavor, quality and value.
Dallas-based FreshOne, L.L.C.’s FreshTake entree lineup can include as many as 30 stock-keeping units at any given time, but the core of the company’s offer is about 12 items, said Bill Ford, FreshOne’s director of sales and marketing.
FreshTake entrees come in two sizes: 12- or 13-oz single servings; and family size, usually about 40 oz. Top sellers year after year include spaghetti and meatballs, fettuccine alfredo, chicken Parmesan and General Tso’s chicken. All meals have a protein, carb and vegetable. <Read the entire article here>